Case Study: Proud Source Photoshoot by Visionkit Studios

Date: September 2022

Role: Creative Director, from ideation to onsite execution. Producer, organized all pre-production details including shoot location and casting talent.

Purpose: To build a library of lifestyle imagery for the product launch of Proud Source's 12oz cans in sparkling and still water. To position the product in a casual house party setting. Images were used for social, email, website, and sale's decks.